At Radico USA, we want your first experience with our 100% organic hair color to be exceptional. Our natural hair color, free from chemical additives, relies on the gentle power of natural pigments that bond with your hair over several days. Because our dye doesn’t use force-fixing additives, the final color may vary based on your hair type, drying method, and post-dye treatments. In some cases, the color might not develop as expected on your first try.

We understand that this can be frustrating, especially if you’re new to natural hair coloring. That’s why we offer free exchanges for first-time customers if the color isn’t what you expected. We’re also here to help you improve your dyeing process. Simply fill out the form below, and our team will provide personalized advice to help you achieve the best possible results.

Our goal is to support you every step of the way as you transition to a healthier, more natural hair care routine. With our expert guidance and full support, you’ll be able to refine your technique and enjoy vibrant, long-lasting results that truly enhance your natural beauty.

To gauge your hair's porosity, take a few strands and drop them into a glass of water. If they sink to the bottom, it's high porosity; if they float, it's low porosity, and if they stop in the middle, it's normal porosity.